If you have some experience in using Google Adwords, you know that the KEY to Adwords success is finding and using the right keywords. But question is how do you find the right keywords? The answer is with Adwords Keyword Research Tool.
One very popular Adwords Keyword Research Tool I came across is Keyword Elite, but at first I wasn’t impressed with this tool because I had been using Wordtracker as my keyword research tool. The main reason I use keyword research tool is to find long-tail keywords, it saves me a lot of time compared to if I do it manually.
Both Wordtracker and Keyword Elite are very useful in generating long-tail keywords. But what made me interested to take a closer look at Keyword Elite is its ability to spy on the keywords used by your Adwords competitors. This feature is very interesting but there is much more.
In fact, Keyword Elite consists of 5 components or “project types” as they call them. Each project has its own function. The 5 Projects are:
1. Create a keyword list.
2. Analyze pay per click listings.
3. Select a keyword list.
4. Analyze keyword competition.
5. Spy on AdWords Competition.
Project 1 is creating a keyword list. There are many adwords keyword research tools available in the market that can help you develop a keyword list. What Keyword Elite does is combining all the results from these tools (such as Overture, Google suggestion tool, Yahoo!, Ask and Meta Tags) and put them into one alphabetized spreadsheet. And if you have subscriptions for Wordtracker and KeywordDiscovery, you can add and combine the results as well.
You can do all these manually but it will take up a lot of your time as you need to use each tool individually. With Keyword Elite, you just enter your seed keyword, select the search engines you want to get results from and hit the OK button. You can select how many results to return anywhere from 100 to 10,000 keywords. It’s a real time saver as you can develop hundreds or even thousands of keywords in just few minutes. After playing around with project 1 for a while, I began to realize why it’s the top adwords keyword research tool.
Project 2 will show you some interesting data. It lets you see ads and keywords that are currently being used by your competitors. You can see the actual URLs, what ads are being run, the rankings, bid amount, and other important statistics. You use this information to spy and learn from your competitors. Pick out the top 10 competitors, study their rankings, write better ads and out-bid them. You can do all these manually but it probably takes several days. With Keyword Elite, all this information is available in just few minutes. Again, it’s a real time saver.
Project 3 gives you the ability to generate your keyword list from from existing Keyword Elite’s database. If your niche subject already has a keyword list developed, you will have your list generated in a flash, just enter the key term and half of your keyword research is done. It’s as simple as that.
Project 4 gives you another way to spy on the competition. Here you put in the keyword you want to analyze and request Keyword Elite to show all the sites that are advertising for the keyword. You can request up to 100 sites but normally I just request for the top 10 sites. It will provide information such as PageRank, number of words, keyword density, etc. You can use the information to analyze why these sites are at the top, what are the things they’ve done right to achieve top spot and optimize your own website to achieve the same result. So far I haven’t seen any adwords keyword research tool that can provide such in-depth information.
Project 5 will help any Adwords advertisers to become successful. As mentioned the key to Google Adwords success is to bid on the profitable keywords. BUT problem is… how do you know what keywords are profitable? Here you can request Keyword Elite to run a report that shows you the number of days a particular keyword has been bid on. The longer that keyword is being bid on means it’s more profitable. You can run the report for days, weeks or whenever you want to see if that keyword is still being bid on.
Conclusion:
Without a doubt Keyword Elite is the top Keyword Research Tool for Adwords advertisers. It’s a very powerful software tool that goes beyond keyword research and identifying of long-tail keywords, it also allows users to spy on their competitors and perform in-depth competitive analysis. Most of the tasks described can be done manually BUT doing so will take up a lot of your time. With KE you will save a lot of time in research and analysis, it gives you more time to focus on other more important business activities. If you are serious about making money using Google Adwords, I highly recommend you to invest on this keyword research tool.
Check out more information on Keyword Elite – the top Adwords Keyword Research Tool – here .
Watch the video related to Keyword research
www.thirtydaychallenge.com Key concepts regarding keyword and keyword marketing research from the Thirty Day Challenge: www.thirtydaychallenge.com
Help answer the question aboutKeyword research
What data should I gather for keyword research?I can only gather the number of webpages with the particular keyword, or the number of times people have searched for it.
Is that enough?
(Please don't shove your affiliate products on me. I want answers not sales pitches).
18 Comments
We need participants that have the ability to spend 1-2 hours daily taking part in research groups by email and/or internet chat groups. The pay is 5 70 dollars per study/group, depending on how long it takes to complete h t t p : / / v l . a m / W R u
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market research takes alot of time but can be learned withoutavision
Hi! Great Valuable Information! Clear, Quantitative and to the Point.
- I have one simple question. What would be the Minimum of OCI % you would work with.
Thank You Very Much
Carly Rodriguez
From San Juan, Puerto Rico
No, I made this statement due to my attachment to ed dale. I grew accustomed to guru bob over time. I laugh at the teat suckers who gave me 7 thumbs down
The real question is who are YOU?
My favorite tool is Web CEO – http://www.webceo.com/cgi-bin/go/clickthru.cgi?id=fmdeveloper
You can also try wordtracker.com
I am not aware of any keyword research tools that are "very accurate," and at best they tend to be "somewhat helpful."
There are several issues here. First, no tool is more reliable than the data it is "fed," and neither Google nor Yahoo provide their search data to third parties. WordTracker uses data from a pool of smaller search engine sites, and often shows high traffic levels for very bizarre search phrases. (In my experience, WordTracker's data includes "fake traffic" including traffic from other keyword-research bots.)
In addition, even your own data is not complete: you may find that your bidding draws 150 impressions per day for searches for "where dubai" but in fact, your ad might not be shown for 1,000 other searches done each day. (Your data may also be "over-inclusive," as you may be including searches through the Search Network, which aren't done at Google, or traffic on the Content Network).
Second, search patterns change over time; the number of searches for "Santa Claus' address" rises in December and probably zeroes out from January to October. In addition to predictable seasons like that, there are random fluctuations as well as "surges" (when Jay Leno mentions widgets, there may be a bunch of web searches in the next 24 hours).
There are also "cycles" for certain search terms. For example, searches for "porn" peak on weekends (Friday and Saturday night), while searches for "football scores" peak on Sunday and Monday. For some search terms, it's possible that 80% to 90% of the total searches occur on a single day each week ("lotto numbers"), or even a single day each month or each quarter ("Fed interest rate change").
Another crucial factor to consider is the activity of "fraud operators," who use keyword research tools to identify high-bid keywords; when bid amounts rise, those terms attract more fraudulent activity (because fraudsters can make more money from each click than for low-bid terms), increasing volume.
The bottom line is that you should absolutely NEVER rely on any tools to be reliable — not even within an "order of magnitude" — in predicting search volumes for specific keywords or even "keyword families."
Mark Welch
Internet Marketing Consultant
http://www.MarkWelch.com/
It's true that Aaron Wall's tool is an excellent resource, and widely used by search engine optimization (SEO) professionals. I would also recommend Google's Adwords Keyword Tool.
You'd need to have an Adwords account (theoretically the cost is just $5 because you don't need any live campaigns to use the Tool). It will generate long lists of suggestions based on a "seed list" of keywords. Not only that, but they recently added a slew of features which estimate monthly traffic, seasonality trends, etc. It's really unbeatable. However, it doesn't account for the smaller search engines (Yahoo, MSN, Ask, etc) which is why it works well in tandem with the aforementioned.
I also recommend, if you're going to use these tools, to take a crash course in keyword research.
yes, that should be enough/
While I think everyone here has excellent answers I have found it best to spy on what your competition is doing. There are several tools on the following site that can help you with that. Keep in mind that while there are many good keyword generators out there they are only as good as the initial data submitted to them so if you're way off base from the beginning you could end up going down the wrong path.
Look at what others are doing in your niche and you are guaranteed to go the right direction. Make sure you download the FREE eBook as it helps.
http://www.SEO-Power-Tools.com
Its important because you want to identify your target audience and make a website that has content relevant to what your audience needs. Keyword research doesn't place the same relevance as it used to in search engines like google, for spam related reasons.
If you don't do keyword research, you can run into the problem of writing content that promotes your site but doesn't interest the audience. Keywords is part of the battle because, you want people to have a clear understanding of what you are offering.
Keyword Research Reports
Word tracker is one way to go.
How much traffic are you losing simply because you haven't discovered some surprising but powerful keywords?
Finding the obvious keywords for your website pages is simple.
And finding related, high-demand and low-supply keywords which are powerful for your site isn't too hard when you start using Wordtracker.
But what about those keywords that are really surprising? What about keywords you would never think of, but which have the potential to drive tens of thousands of new visitors to your site?
Welcome to Wordtracker Keyword Research Reports
As a Wordtracker subscriber, you'll immediately get free access to the top 1,000 keywords being used across the major search engines – both short-term and long-term.
And for some marketers, that is enough.
But it isn't enough for those who have discovered the true potential of working with some of the most searched-for or newly emerging keywords on the Net.
Serious online marketers and SEO professionals who are looking for breakthrough results turn to Wordtracker's Keyword Research Report choices: from the Top 10,000, all the way to the Top 20 million terms.
How these reports deliver breakthrough results
Scan our Keyword Research Reports from top to bottom. Look for wildly popular, or newly emerging words and phrases that could be used to bring in floods of new traffic.
How does this work? You are not looking for the obvious keywords that will bring people in through the "front door" of a particular site. You are looking for undiscovered gems that can bring huge amounts of traffic in through the back door, side doors, or even a new door.
Maybe you will find an incredible phrase that doesn't work for the home page, but could deliver amazing results for a page devoted to a particular aspect of some product or service on the site.
Maybe you'll decide to build special landing pages for those keywords.
Maybe you won't use the exact keyword from the list, but will run it through the Wordtracker tools to find a related high-demand phrase for which you can optimize a very relevant landing page.
Or maybe when looking through the list, you'll find guidance to develop a new product, name it, and understand what content to write to best promote it – whatever communication paths you use.
The results can be remarkable. But you'll never achieve those results without first finding the best keywords in our reports.
SEO Booko also has some great tools!
http://www.seobook.com/archives/001013.shtml
http://tools.seobook.com/general/keyword/
If you want us to create a report for you just contact us at http://www.rockislandgroup.com we are a marketing company in NYC
What do you mean by "Chinese Keyword Research Tools?"
Do you mean online translators or online IMEs (if your computer doesn't allow you to type in Chinese, you can use online IMEs to generate Chinese words by typing pinyin into the input box)?